Gatan - MAG

Hiring firm: Gatan - MAG

For application or contact info click:
http://www.4marketeers.com/Jobs/vuSelectedJobEmail.asp?BlastID=828&Source=4m

Company description:

The Microimaging Applications Group comprises five imaging leaders:
Photometrics,
Gatan, Media Cybernetics, QImaging, and MAG Biosystems. These
technology partners
work independently as well as in synergy to offer an unparalleled range
of solutions for
microimaging applications.

Photometrics is a leading manufacturer of high-performance CCD and
EMCCD cameras
designed for use in life sciences.
Gatan is a leading manufacturer of instrumentation and software used to
enhance the
performance of electron microscopes for a broad diversity of
applications.
Media Cybernetics is a leading developer of software for image capture,
processing, analysis,
display, and management.
QImaging is a leading manufacturer of high-speed digital cameras
designed for use in life
sciences and machine vision.
MAG Biosystems is a provider of fully integrated imaging systems
engineered to enable leadingedge
life science studies.

Job description:

The Marketing Communications Manager is responsible for the
implementation of the strategic marketing message for the MicroImaging
Applications Group. Power brands of Gatan, Photometrics, QImaging and Media
Cybernetics are integrated with the formation of MAG. S/he partners with
representatives throughout the company to build relationships and
strategies for marketing the programs within and outside of our company.

The Marketing Communications Manager is responsible for championing the
voice and messaging of the programs via print and online collateral,
website communications, and partner communications. Experience with Web
development, Internet marketing and Content Management Software (CMS
systems) is highly desired. S/he will interface cross-functionally in
support of various marketing, promotional, public relations, and design
initiatives.

Responsibilities

• Market the MAG by working with direct staff and an agency to create
an integrated marketing communications plan.
• Manage the trade show activities of MAG and message / promotion.
• Lead internal/external communication around Product Launch, Ads,
and Promotions at company, including ownership of content.
• Work with Sales team to effectively share our messages around
internal and external media plans.
• Manage the direction of the artistic message and theme associated
with MAG and the individual company / product brands.
• Develop the advertizing plan for MAG and manage its implementation
within budget guidelines.


For application or contact info click:
http://www.4marketeers.com/Jobs/vuSelectedJobEmail.asp?BlastID=828&Source=4m