Department: Marketing
Type: Full-time
Location: Sunnyvale, CA, USA
The Sr. Manager, Channel and Field Marketing position is a highly
visible role within the marketing group responsible for defining and
implementing [Company]'s worldwide channel and field marketing
strategy. Working closely with sales management and regional managers,
this position will create, execute and drive programs that earn the
mind share of channel partners and raise the visibility of [Company]
to ultimately generate incremental revenue and value for the company.
Key Functions and Responsibilities:
Develop a channel and field marketing strategy that delivers a
competitive advantage for [Company]
Leverage market knowledge and all centralized corporate marketing
resources to define and deliver channel marketing plans and programs
in support of strategic goals
Meet with key channel partners to establish strong relationships and
understand their key business issues and requirements
Create channel programs that assist with recruiting, partner
enablement and self sufficiency, including training programs, partner
communications, pipeline generation programs, sales and marketing
tools and incentive programs
Collaborate with regional sales managers to drive channel partner
enablement
Increase communications and raise [Company] visibility with channels
and partners
Effectively manage and drive partners to achieve desired results
Education, Knowledge, Skills
BA/BS degree or an equivalent combination of education and experience
5-7 years experience in a channel and/or field marketing role
Strong project and relationship management skills
Proven ability to meet deadlines under pressure
Proven effective communication skills, both verbal and written
Self motivated with demonstrated knowledge of channel and partner
operations
Knowledge of enterprise software and security/compliance industry a
plus
Travel - Approx 20-25%
To Apply
Qualified candidates are encouraged to submit their resume to
Careers@DeanTracy.com
review and consideration.
Thank you,
Careers @ Dean Tracy - Com
San Ramon, CA
Office: 925.552.7972
National Recruiter, Career Coach & Speaker
http://www.DeanTracy.com
Published in – The Ladders / Six Figure Jobs / CareerBuilder / SF
Examiner
Specializing In – Resume MakeOver / Executive Coaching / National
Recruiting & Outplacement / Leadership Development
“Are you going to have a great day today, or do you have other plans?”
Manager of Web & Online Marketing
Department: Marketing
Type: Full-time
Location: Sunnyvale, CA, USA
[Company] is seeking a highly motivated and results-driven online
marketing leader. The Manager of Web & Online Marketing will design,
implement and manage online, business-to-business, marketing programs
to achieve extraordinary results. This is a senior position that will
have direct impact on the business and provide an opportunity for the
right individual to work with executive management in defining and
executing business strategies.
Key responsibilities:
Develop an online strategy and methodology that delivers a competitive
advantage for [Company]
Design, implement and manage online marketing programs focusing on
building awareness, reducing costs of customer acquisition and
generating incremental pipeline
Manage lead nurturing, marketing automation software and scoring
analytics
Implement a "test, measure, refine" model to constantly improve online
results
Manage our SEO/SEM campaigns and budgets
Effectively manage and drive partners and contractors to achieve
results
Understand, optimize and expand our keywords
Develop and manage reporting and ROI metrics
Generate new ideas and evangelize to internal stakeholders
Propose ad copy, landing pages and other marketing communications
vehicles
Provide support and interaction for other marketing areas as needed
Key skills and requirements:
BA/BS degree
Deep understanding of online marketing generated through 5+ years of
experience
Passion for SEM/SEO, customer behavior and analytics
Driven to understand what happened, why it happened, and continuously
make corrections and improvements
Strong written and verbal communication skills
Passion for Web 2.0 technologies and embracing new methods of customer
engagement
Self motivated with a high level of urgency and initiative around
execution
Stats junkie who is analytical and comfortable with crunching numbers
and driving decisions based on data
Knowledge of Salesforce and Marketo processes a plus
Familiarity with web services and related infrastructure
Knowledge of enterprise software and security industry a plus
To Apply
Qualified candidates are encouraged to submit their resume to
Careers@DeanTracy.com
review and consideration.
Thank you,
Careers @ Dean Tracy - Com
San Ramon, CA
Office: 925.552.7972
National Recruiter, Career Coach & Speaker
http://www.DeanTracy.com
Published in – The Ladders / Six Figure Jobs / CareerBuilder / SF
Examiner
Specializing In – Resume MakeOver / Executive Coaching / National
Recruiting & Outplacement / Leadership Development
“Are you going to have a great day today, or do you have other plans?”
Senior Product Manager - Security & Compliance Software
Department: Marketing
Type: Full-time
Location: Sunnyvale, CA, USA
Position Responsibilities
This newly created position will oversee product related strategies,
roadmap planning and product delivery to further the company's market
and leadership in new strategic areas. The individual will collaborate
with executives and other departments including engineering, corporate
marketing, sales and external constituents to drive introduction and
success of new software products for the company.
The individual will:
Plan and drive product strategy using in-depth market and competitive
analysis for new product area
Be an extension of the management team - participating in key aspects
of business planning, product strategy and company strategy
Work closely with development teams and other internal customers to
develop market requirements for products
Assist in the creation of compelling positioning/messaging for new and
existing products
Support sales and sales engineers on customer related activities and
market evangelism
Lead, build, and facilitate recommendations and define product
specifications for on-time delivery of [Company] solutions
Speak at customer events and visit customers to demonstrate the
technical features and value proposition of [Company] products
Assist in training internal and external Sales/Channel/SEs on
solutions and positioning
Requirements:
7-10 years product management experience in security or infrastructure
software
Excellent leadership, interpersonal, speaking, and writing skills
Extensive experience with enterprise IT focused product management/
marketing initiatives
Strong problem solving and decision-making skills a must
Industry savvy individual with knowledge to lead the development of
product strategy, product requirements documents, market analysis,
customer evangelization strategies and competitive leadership
Bachelor's degree required. MBA a plus
Personal Attributes:
Highly professional individual with the maturity to work
collaboratively with others and establish / manage internal and
external relationships to ensure business success and influence a wide
range of stakeholders
Must embrace creating a product strategy to expand products into a new
and growing market space
Driven, results-oriented and hands-on requiring minimal direction
Visionary and evangelist with excellent written and verbal
communication skills
Enjoys accountability, teamwork, and innovative strategic and product
thinking
Strong integrity and personal ethics
To Apply
Qualified candidates are encouraged to submit their resume to
Careers@DeanTracy.com
review and consideration.
Thank you,
Careers @ Dean Tracy - Com
San Ramon, CA
Office: 925.552.7972
National Recruiter, Career Coach & Speaker
http://www.DeanTracy.com
Published in – The Ladders / Six Figure Jobs / CareerBuilder / SF
Examiner
Specializing In – Resume MakeOver / Executive Coaching / National
Recruiting & Outplacement / Leadership Development
“Are you going to have a great day today, or do you have other plans?”
Senior Product Marketing Manager - Security & Compliance Software
Department: Marketing
Type: Full-time
Location: Sunnyvale, CA, USA
In this newly created position, [Company] is seeking a talented,
energetic Senior Product Marketing Manager with proven business and
technical aptitude to drive product related go-to-market strategies,
programs and deliverables. This individual will be responsible for
defining and implementing product positioning and messaging,
collateral development, solution briefs, whitepapers, competitive
information and other tools. The candidate must have the experience
and exceptional writing skills to take technical product information
and transform it into compelling marketing materials and sales tools.
A strong knowledge of regulatory compliance (e.g., PCI, SOX, HIPAA,
FISMA, etc) and enterprise security issues is required. The Senior
Product Marketing Manager (outbound focus) will work in tandem with
the Directors of Product Management and Sales teams.
Job Responsibilities:
Develop and execute product marketing strategies and plans
Evangelize [Company] products to prospects, customers and partners
Research potential solutions areas, regulatory environments, vertical
markets or key industry themes and write/develop appropriate content
and campaigns that effectively position [Company]
Working with director of marketing, play leadership role in
communicating [Company] product capabilities, features and benefits on
[Company] website, presentations, data sheets, and other marketing and
technical collateral
Execute product and launch campaigns for security and compliance
solutions
Refine and create positioning/messaging for new and existing products
Present [Company] solutions to prospects, customers and partners
Research and develop competitive information and tools
Job Requirements:
Minimum 5-7 years high-tech product-marketing experience; preferably
in enterprise security, infrastructure or software
BA/BS required, MBA a plus
Extensive experience with enterprise focused marketing and selling
initiatives
Ability to take highly technical product information and transform it
into compelling and digestible concepts, written materials and sales
tools
Ability to think strategically, holistically, and from a customer
viewpoint
Developed leadership, interpersonal, and writing skills
Excellent presentation and speaking skills
Personal Attributes:
Ability to be a catalyst for change and effectively influence others
without direct authority
Executive presence - is able to interact effectively with senior
management, internal to the company and with external groups
representing [Company]
Strategic and Execution oriented; able to develop the strategy and
drive the implementation
Skilled writer with ability to drive projects to completion quickly
Highly motivated self-starter
Have start-up experience and/or are comfortable with the rigors of a
start-up environment
To Apply
Qualified candidates are encouraged to submit their resume to
Careers@DeanTracy.com
review and consideration.
Thank you,
Careers @ Dean Tracy - Com
San Ramon, CA
Office: 925.552.7972
National Recruiter, Career Coach & Speaker
http://www.DeanTracy.com
Published in – The Ladders / Six Figure Jobs / CareerBuilder / SF
Examiner
Specializing In – Resume MakeOver / Executive Coaching / National
Recruiting & Outplacement / Leadership Development
“Are you going to have a great day today, or do you have other plans?”
